Quote:
|
Originally Posted by Swifster
A good portion of the problem is brand consolidation. If a guy goes into a Ford-Mercury-Lincoln dealership and sees similar Crown Vics and Grand Marquis and the Mercury is $3K more, what do you think he'll buy?
The same is true with Dodge & Chrysler, Pontiac & Buick, etc. Too many dealerships sell the same car. And the manufacturers sell too many cars based on the same platform (Malibu & G6, Grand Prix & Impala, etc.). Cadillac is the only GM division not sharing platforms and they are the healtiest of the bunch (OK so the XLR and Corvette share the same platform...)
|
Isn't the CTS built on the Impala platform? Kinda like the Cimarron was built on the Cavalier platform.