Detroit Racing Forums - View Single Post - Ford Launches Contest For Apps That Boost Fuel Economy

NewsBot · 04-10-2013, 11:41 AM

Ford marketing honcho Jim Farley recently gave the keynote address at the 2013 New York Auto Show. While speaking about changes in the auto industry caused by shifts in demographics (e.g. Millennials) and mindsets (e.g. connectivity), he also announced a new app contest. That contest -- dubbed the Personalized Fuel Efficiency App Challenge --...

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04-10-2013, 11:41 AM	#1
NewsBot Registered User Senior Member Join Date: Jun 2010 Posts: 48,256	Ford Launches Contest For Apps That Boost Fuel Economy Ford marketing honcho Jim Farley recently gave the keynote address at the 2013 New York Auto Show. While speaking about changes in the auto industry caused by shifts in demographics (e.g. Millennials) and mindsets (e.g. connectivity), he also announced a new app contest. That contest -- dubbed the Personalized Fuel Efficiency App Challenge --... More...